Customer Avatar
"Students in need of cheaper and faster food items"
Here is my customer avatar! They are based off of a typical college student who spends most of their time studying and attending classes. They may have a part time job and can be found either there or at school. They are between the ages of 18-22 and are most likely to be liberal or independent. They spend their free time either watching Netflix, spending time with friends, or found wandering around midtown. They are concerned about the upcoming economic situation and fear for their financial security in the future.
I share many commonalities with this avatar; I am college student, 19 years old, liberal, and I am a avid Netflix binge watcher (aren't we all???). I do not think having similarities is a coincidence as we began creating an opportunity based on a problem we have encountered. Therefore, our representation of our customer base would have similar qualities and wants to our own.
Hi Sophia thanks for sharing. I think you did a great job coming up with your typical customer's personality. I believe this definitely is a profile that would fit many of the students here at UF. This type of person would absolutely be someone who would be interested in cheap, healthy, and convenient food. It makes sense that you would share a lot of qualities in common with them as well.
ReplyDelete