Idea Napkin #2
1. Working in the service industry since I was 16 has given me plenty of experience with customers and accommodate their unmet needs. I see a basic need (hunger) being exploited on campus by larger corporations and I would like to create a company that is fairer towards students and staff as well as offering healthier options.
2. I am offering my customers fairer prices and quicker service to match their busy and frugal lifestyle. I am also offering healthier options than those provided by my competitors while supporting other local farms and businesses.
3. My target audience is University of Florida students and staff who do not have the means to make food at home. They all share the common feature that they either do not have the time or knowledge of meal prepping quick and healthy meals. This also includes students who do not have means of transportation or financial stability.
4. Hunger is a basic need that everyone shares, my business is targeting this most basic need and creating a plan to make it the cheapest and most viable option on campus. I am also striving to make the market a healthier option than those provided on campus.
5. My business would be supporting other local businesses and farms, while providing fresher and healthier ingredients. By partnering with local businesses we hope to make our market a cheaper option for students and staff. As the market will be set up in a buffet style, we hope to keep lines and wait time down too.
I believe these aspects do fit together, the problem is strong as well as being a need that most people can relate to. UF may not want a competitor to the P.O.D. on campus as they would make more money for the University than mine would so I need to find an incentive for UF to want my market on their campus.
I did not receive feedback on my last Idea Napkin so I kept many points the same.
Hi Sophia! Great blog post! I loved the way you answered the questions for you Idea Napkin No.2! You were straight to the point yet detailed by giving your thoughts and facts for each question! I think you also did a great job listing what makes you unique as a person and how it can help you in the future when implementing your business idea! Great Post!
ReplyDeleteHi Sophia! I really liked your post. I like that you included your experience in the service industry. I also worked in restaurant for a few years before coming to college and I definitely think it gives you a unique experience that teaches you so much about people and working in an intense environment. Thanks for sharing your idea napkin!
ReplyDeleteHi Sophia, thanks for sharing. I also didn't receive much feedback on my first idea napkin which made improving it a bit difficult, but from looking at your first post, I believe you definitely were able to change it to make it significantly better. I agree with the opinion that UF would need some incentive to support this idea as they wouldn't want it to eat up the pod market's business.
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